Web Marketing - No Office Required.


So, I was sat in the office this afternoon minding my own business, working on SEO projects for some of my clients, just thinking about ordering something from the sandwich shop - when BANG, all the power goes off!

The server UPS starts beeping, all the lights go off, my monitors go off, the phones go dead, and all the alarms start going off up & down the street.

Power cut! Doh!

So I get on the phone to united utilities who tell me that power has gone down to most of the homes & business in the area due to an underground cable error - and it will be back on by 3.30. At 3.45 they tell me it should definitely be back on by 6 - well it’s gone 7pm now & still no power!

(This is nothing compared to what a lot of people in Scotland have had to put up with recently, no power for days - in the cold winter we’re having in the UK at the moment, not good!)

All the shops closed, business stopped - no power, no money.

BUT - This wasn’t the case for me.

I sat there, in there dark & cold, and realized I was in quite a unique situation, in that the power being down didn’t need to effect me.

I could take my laptop into a cafe’ a couple of miles down the road where the power isn’t effected, and work in there - plug into their power if the battery was running low, and use their wireless broadband connection.

Internet marketing doesn’t require you to be fixed to one spot, although it’s handy to have a base, you can actually work anywhere.

I could jump on a train to Manchester, (15 mins) and work in the cafe’ of any of a number of very nice hotels, buy a coffee every so often & nobody will mind I’m using the cafe as my makeshift web marketing office - I can even take a stroll to another hotel if I get bored of the scenery.

Or I could work from home, anywhere in fact - even the beach if it was warm enough (I have actually worked from the beach car park while having a break from surfing, I didn’t take the laptop on the beach though as sand tends to get everywhere.  I’ve worked from airports, trains, car parks, cafe’s, even sat in stationary traffic on a motorway traffic jam.

Internet marketing is one of the rare businesses that can be operated just about anywhere, you don’t need to even have an office, with a laptop & a mobile phone you have all you need.

Just one of the many reasons that web marketing is the business for me!

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